INFORMATION WE COLLECT
We may collect different types of information about you, depending upon how you interact with us. This information may include personal information, Financial Information, demographic information, log-in information and Device information. Sometimes we collect combinations of all these types of information or aggregate some or all of these types of information to improve the Products and Services and facilitate other legitimate business purposes. In each case, when using the CHW Applications, it is indicated on the CHW Applications whether any personal information or demographic data must be provided for you to access and use the CHW Applications or purchase the requested Product or Service.
HOW WE USE AND SHARE YOUR INFORMATION
We use your information (including your personal information), subject to applicable laws, for the following purposes:
Connecting with the CHW Applications and Information Provided by You
When You Register or Otherwise Contact Us. When you provide us with information (including personal information) in connection with a particular activity, you agree that such action constitutes a purchase or inquiry establishing a business relationship with us. You expressly consent to receiving communications from CHW (and its affiliates and subsidiaries) through the information you provided to us. You also attest that you have the legal authority over any telephone number you provide to us and can provide the authorization to contact you. This means CHW may contact you, in person or by recorded message, by e-mail, telephone or mobile telephone number (including use of automated dialing equipment), text (SMS) message, or any other means of communication that your wireless or other telecommunications device may be capable of receiving.
Registration Information. We will collect personal information from you if you request a quote or make an inquiry on the CHW Applications or place an order for our Products or Services, which may include, but is not limited to, name, address, phone number(s), and email address(es). CHW reserves the right to deny, in its sole discretion, any user access to the CHW Applications or our Products and Services without notice, for any or no reason.
Financial Information. Financial information is information that you provide to us, including your bank account number, routing number, debit or credit card number and related billing information (collectively, the “Financial Information”). We require such Financial Information in order to process payment for the purchase of a Product or Service that you have requested. By submitting your Financial Information, you consent to our providing your Financial Information to those Authorized Third Party Service Providers as are reasonably necessary to support and process your transactions as well as your credit card issuer and banking institution. We ask that you do not enter Financial Information into your profile, except in the fields provided for that information.
Information Collected Through Technology
The information from cookies and related technology is stored in web server logs and also in web cookies kept on your Device(s), which are then transmitted back to our Site by your Device(s). These servers are operated, and the cookies managed, by us, our business partners or our service providers. For example, when you visit CHW Applications, we and our service providers may place cookies on your Device(s). Cookies allow us to recognize you when you return to an CHW Application and may track and target your interests in order to provide a customized experience. Cookies also help us detect certain kinds of fraud. A “cookie” is a small amount of information that a web server sends to your browser that stores information about your account, your preferences, and your use of the CHW Applications. Some cookies contain serial numbers that allow us to connect your activity with CHW Applications with other information we store about you in your profile or as related to your interactions with CHW Applications.
Pixel tags and web beacons are tiny graphic images placed on the CHW Applications or in our emails that allow us to determine whether you have performed specific actions. When you access the CHW Applications or open email messages, the pixel tags and web beacons generate a notice of that action to us, or our service providers. These tools allow us to measure responses to our communications and improve the CHW Applications and promotions.
We also use embedded scripts which are programming codes designed to collect information about your interactions with the CHW Applications, such as the links you click on. The code is temporarily downloaded onto your Device from our web server or a third-party service provider, is active only while you are connected to the CHW Applications and is deactivated or deleted thereafter.
We use HTML5, another form of collection, in our apps for the iPhone or iPad (and any other Apple iOS device). HTML5 is another form of collection, tracking and storage that does not rely on traditional browser cookies. Like Flash cookies, HTML5 cookies can be used to track users across website but are not stored in browsers’ cookie files. To our knowledge there is currently no known way for a user of a mobile device to remove HTML5 tracking and storage.
In many cases, the information we collect using cookies and other tools is used in non-identifiable ways, without any reference to personal information. For example, we use information we collect about CHW Application users to optimize our Products and Services and understand traffic and usage patterns. In other cases, we associate the information we collect using cookies and related technologies with personal information. Whenever we associate Usage Information or a Device Identifier with your personal information, we will treat it as personal information.
Information We Collect from Third Parties
We may receive personal information from third parties who have purchased on your behalf, or recommended to you, our Products and Services (for example, Products and Services purchased by realtors who sold or rented you your home), which may include, but is not limited to, your name, address, phone number(s), and email address(es). We also acquire information from other trusted sources to update or supplement the information you have provided or that we collected automatically, such as information to validate or update your address or other demographic and lifestyle information. We use this information to help us maintain the accuracy of the information we collect, to target our communications so that CHW can inform you of products, services and offers that may be of interest to you and for internal business analysis or other business purposes.
Third Party Analytic Technologies
Transactional Communications. We may send you communications from time to time relating to your account, orders and other transactional matters involving CHW (or its affiliates and subsidiaries). These communications may include requests, order confirmations, invoices, renewals or customer service notifications. We may also send you service-related announcements; for instance, if our Services are temporarily suspended for maintenance, the delivery of a Product is delayed or there is some service issue with an item you may have ordered. You may not opt out of receiving these communications, as they are not promotional in nature.
Authorized Third Party Service Providers. We may use third party service providers (“Authorized Third Party Service Providers”) to help us operate our business and the CHW Applications or administer activities on our behalf. We may share your information with these Authorized Third Party Service Providers.
Third Parties Who Recommended our Products and Services. From time to time we may provide to third parties who either purchased on your behalf, or recommended our Products and Services to you (such as realtors who sold or rented you your home), information regarding your use of those Products or Services.
Electronic and Direct Mail Promotional Offers. CHW and our affiliates and subsidiaries may send you promotional emails and direct mailings regarding special offers about our Products and Services or on behalf of third party marketing partners that may be of interest to you. If you do not want to receive emails or direct mail regarding special promotions or offers you may opt-out as provided in the CHOICE AND OPT OUT section below.
Telemarketing. If you have given us your telephone number, CHW and our affiliates and subsidiaries may use the telephone number you provided to contact you, including to: (a) follow up on your order and (b) market to you renewals or other Products or Services. If you would prefer not to receive marketing phone calls from us, you may opt-out as provided in the CHOICE AND OPT OUT section below.
Third Party Tracking and Advertising. We may allow third-party companies to serve ads or collect certain anonymous information on our behalf when you visit the CHW Applications. These companies may use non-personally identifiable information (i.e., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) during your visits to the CHW Applications and other websites in order to provide advertisements about goods and services that may be of interest to you. These companies typically use a cookie or third-party web beacon to collect this information. If you would like more information about advertisers’ use of tracking technologies and about your option not to accept the cookies used to track your activities, you can go to www.networkadvertising.org.
Sale or Transfer of Business or Assets. In the event that we, or any of our businesses, are sold or disposed of as a going concern, whether by merger, sale of assets or otherwise, or in the event of an insolvency, bankruptcy or receivership, personally identifiable information (including all personal information) of our customers and visitors to our CHW Applications may be one of the assets sold or merged in connection with that transaction. In addition, information about our customers and registered users may also be disclosed in connection with a commercial transaction where we or any one of our businesses are seeking financing, investment, support or funding.
CHOICE AND OPT OUT
To opt-out of marketing communications or to request to be added to our Do Not Call List or our Do Not Mail List, you may use one of these convenient methods:
Electronic Promotional Offers. If you do not want to receive emails regarding special promotions or offers, you may: (a) click the unsubscribe link in the footer of any email; (b) call customer care at 1-800-495-6090 or (c) contact our Privacy Coordinator at the address set forth below.
Direct Mail Promotional Offers. If you do not want to receive promotional offers through direct mail, you may: (a) call customer care at 1-800-495-6090.
Telemarketing. If you do not want to receive marketing phone calls, you may: (a) call customer care at 1-800-495-6090; or (b) ask to be placed on our Do Not Call list when you receive a call from us.
If you receive marketing communications from CHW or one of its affiliates or subsidiaries, you must opt-out individually from each of the brands from which you are receiving brand-specific marketing communications.
Please note that even if you opt out of receiving promotional electronic or direct mail offers, we may continue to send you service notifications by email or direct mail that are related to your account(s) and our Products and Services you have requested or in which you are currently enrolled.
IMPORTANT DISCLOSURES, PRACTICES AND CONTACT INFORMATION
Children’s Privacy. The CHW Applications are generally intended for general adult audiences and are not directed or intended for children under thirteen years of age. We do not knowingly collect personal information from individuals under thirteen years of age. If you are under thirteen years of age, you should not register or provide personal information on the CHW Applications. If we later obtain actual knowledge that a user who has provided personal information is under thirteen years of age, we will take steps to remove that user’s personal information from our systems.
Choice Home Warranty
2147 Route 27 South, 4th Floor
Edison, NJ 08817